Why Evaluation Research?

Let’s face it.  Evaluation is a part of life.  We are all evaluated from the time we enter school (i.e., via classroom grades, the report card, via standardized testing, etc.), as well as throughout our lives and careers (i.e., via the job performance evaluation).  We all use evaluation processes to determine how we are doing and to look for ways to improve.

So why would one need evaluation research services from this organization or any other?  Here are a few key things to consider:

  1. Evaluation can help to highlight the accomplishments of a program or organization.
  2. Evaluation can help to shed light on deficiencies in the program.
  3. Evaluation can inform current or future policy outcomes. In other words, did you accomplish what you set out to accomplish?  Do your policies need updating or new policies established?
  4. Evaluation helps donors examine the expediency of their financial support, and informs their decision about future or continued support.
  5. An evaluation report is useful to hand to anyone (e.g., community stakeholders) wanting to know more about the effectiveness of your program.

Furthermore:

  1. Acquiring the services of an independent contractor allows program staff to focus fully on the day-to-day operations of your program or organization.
  2. Although the contractor will work closely with program staff to understand the goal and mission of the organization, the contractor is also able to view the program or organization with a fresh set of eyes.

Finally, more than anecdotal summaries, data “speak” on their own.  The data show outcomes that transcend any one person’s opinion.  And so, evaluation research that is data-driven can bring everyone to the same page – indeed, to the same table!  And everyone can speak the same language!

Please visit the contact page if you would like to schedule a free consultation.  I look forward to hearing from you!

Published by VJ Alexander

Policy | Strategy | Research consultant. Writer. Ordained clergy. Social justice advocate.

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